Crash Landing
On sale
23rd March 2023
Price: £21.99
An exposé of the billionaires who built the US economy on sand, and the virus that saw it crumble.
A kaleidoscopic account of the financial carnage of the pandemic, revealing the fear, grit, and gambles that drove the economy’s winners and losers-from a leading Wall Street Journal reporter.
Crash Landing takes readers behind the scenes of an unprecedented period of global economic turmoil, letting readers into the inner lives of the men and women trying to save big business from the brink.
The world’s most powerful CEOs never saw it coming, especially after a decade of growth that saw them riding high. Then whispers of a new flu-like illness became a crescendo, and by the end of March 2020 ten million people were out of work, iconic firms were begging for bailouts, and countless small businesses were in freefall.
How do you sustain a workforce that can no longer work? How do you ride out a crisis that has no end in sight? How do you prepare for a recovery in a new world? Liz Hoffman pulls back the curtain on the most violent few months in the modern global economy, taking readers inside boardrooms, onto factory floors and into trading pits. Featuring original interviews with the people responsible for the economy, and in charge of making sure it survives.
A gripping story of big business and even bigger characters, Crash Landing will appeal to fans of Michael Lewis and Andrew Sorkin. This is an audiobook that gives you the inside scoop, and answers the most important question of today: Will this remarkable time give rise to newfound resilience, or become just another costly mistake to be forgotten?
(P) 2022 Hodder & Stoughton Limited
A kaleidoscopic account of the financial carnage of the pandemic, revealing the fear, grit, and gambles that drove the economy’s winners and losers-from a leading Wall Street Journal reporter.
Crash Landing takes readers behind the scenes of an unprecedented period of global economic turmoil, letting readers into the inner lives of the men and women trying to save big business from the brink.
The world’s most powerful CEOs never saw it coming, especially after a decade of growth that saw them riding high. Then whispers of a new flu-like illness became a crescendo, and by the end of March 2020 ten million people were out of work, iconic firms were begging for bailouts, and countless small businesses were in freefall.
How do you sustain a workforce that can no longer work? How do you ride out a crisis that has no end in sight? How do you prepare for a recovery in a new world? Liz Hoffman pulls back the curtain on the most violent few months in the modern global economy, taking readers inside boardrooms, onto factory floors and into trading pits. Featuring original interviews with the people responsible for the economy, and in charge of making sure it survives.
A gripping story of big business and even bigger characters, Crash Landing will appeal to fans of Michael Lewis and Andrew Sorkin. This is an audiobook that gives you the inside scoop, and answers the most important question of today: Will this remarkable time give rise to newfound resilience, or become just another costly mistake to be forgotten?
(P) 2022 Hodder & Stoughton Limited
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Reviews
"Crash Landing is a true masterwork. Liz Hoffman's perceptive, well researched, and captivating look at how COVID transformed the business and financial industries should be on the shelf of every student of the business world."
--David Rubenstein, co-founder and co-chairman, The Carlyle Group; New York Times bestselling author of How to Invest
"A rare look inside the split -second, high-stakes decisions at the top of America's corporate giants. This book reflects Liz Hoffman's rare combination of valuable gifts: vivid writing, incredible access and sourcing, and actual insight." -- Mary Childs, author of national bestseller The Bond King, cohost of NPR's "Planet Money"
"Hoffman takes readers behind the scenes to show how corporate, business and government leaders responded to a once-in-century calamity. Crash Landing is full of drama. Those eager to prepare for the next crisis should read this book and heed its lessons." --Gregory Zuckerman, New York Times bestselling author of The Man Who Solved the Market
"There is a reason Liz Hoffman is known in journalism circles as a scoop machine: she gets people to talk. In Crash Landing she takes us inside the heads of the business world's biggest power players as they stare at an economic abyss. The result is a riveting chronicle of the boardroom brinksmanship that-mostly-succeeded, but also how this unprecedented era exposed new risks and thrust an uncomfortable spotlight on the role of corporate leaders that will endure." --Bradley Hope, New York Times bestselling author of Billion Dollar Whale and The Rebel and the Kingdom
'With the urgency of Too Big to Fail and unforgettable characterizations of The Big Short, Crash Landing tells a momentous story: how the Covid-19 pandemic threatened not just billions of lives but the livelihoods and economic safety of nearly everyone on the planet.' -- Brad Stone, author of Amazon Unbound and The Everything Store
'This book reads like a suspense thriller, because that's what it is, even though every word is true. Hoffman casts her brilliant reportorial eye on the economic upheaval that began in late 2019. She reveals just how often the supposed rational leaders of the economy are actually shooting from the hip, relying on gut instinct, cronyism and self-interest to try and steer the economy away from the abyss.' -- Brian Koppelman, co-creator, showrunner, and executive producer of Showtime's Billions
'In Crash Landing, Liz Hoffman offers something fresh and much-needed: an insider tale of what it takes to steer a company-indeed, an economy-through a shock that nobody saw coming. Having spent time in boardrooms in times of crisis, the portrait she paints is highly accurate. The aspiring C-suite class should take note.' -- Harvey Schwartz, former president and co-chief operating officer, Goldman Sachs