Top

50 Management Ideas You Really Need to Know

by Edward Russell-Walling Read by Ben Cowan

50 Management Ideas You Really Need to Know
Read Excerpt

On sale

4th September 2008

Price: £10.99

Genre

Business & Management / Management & Management Techniques / Management: Leadership & Motivation

Select a format

Selected: Audiobook Downloadable / ISBN-13: 9781847249388
See All

Buy now

View more+ View less-

Disclosure: If you buy products using the retailer buttons above, we may earn a commission from the retailers you visit.

The fourth title in the Quercus Ideas You Really Need to Know series demystifies the management concepts that any budding entrepreneur would want to grasp. The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff’s Product/Market grid, the 4Ps, Boston Matrix), expand on management ideas (branding, outsourcing, supply and demand) and cover the latest commercial concepts from the online world. (P)2008 Quercus Publishing Plc